Nordic Nexus
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Nordic Nexus

Our Maxims

Our guide to doing good

These 11 maxims shape who we are, what we do, and how we interact with those around us.
Why so many? Because we’re all people and we’re all different, as are our partners. And we have to show up in endless conversations and contexts every day. The texture between these maxims and how they connect is just as infinite. So is the impact we can make together when we live them.  

be you maxim

Be you.

Be you.

There’s only one you. Your background and experiences are like no other. Your individuality sets you apart. It’s our uniqueness, fully embraced, that helps to make us Nordic.

about we maxim

Make it about "we."

Make it about "we."

Collaboration is critical to our success. It’s how we work. With everyone. Collaboration allows us to capture the best of our wisdom and creativity.

listen maxim

Listen.

Listen.

Listening is the first step to any answer. It’s a skill that helps us solve problems and discover more innovative solutions. It’s an art that we must actively practice to ensure the right outcome.

embrace the gray maxim

Embrace the gray.

Embrace the gray.

Not everything is black and white. The unknown challenges us to explore strategies and pragmatic solutions that aren’t yet defined.

best intentions maxim

Assume the best intentions.

Assume the best intentions.

Great minds don’t always think alike. Sometimes ideas and opinions differ, but remember, we’re all working in the best interest of all parties.

open and direct maxim

Be open and direct.

Be open and direct.

When you are honest and transparent, good things happen. So don’t be afraid to have the difficult conversation or face the tough situation. Just remember to be supportive and understanding.

whats right maxim

Do what's right.

Do what's right.

When confronted with any decision, always do the right thing, not just what’s easy. When you focus on the fair and ethical path, you can’t go wrong.

be a rock maxim

[In chaos, fear, and confusion] Be a rock.

[In chaos, fear, and confusion] Be a rock.

Ours is sometimes an unpredictable and unforgiving business. Be the calm before, during, and after the storm.

think act adapt maxim

Think, act, adapt with urgency.

Think, act, adapt with urgency.

Gather information. Get going. Be ready to change. Sometimes the situation at hand requires thinking on your feet.

act like an owner maxim

Act like an owner.

Act like an owner.

Show passion and enthusiasm for everything you do. Take ownership, not only of your work, but the greater success of all parties. Be a role model in all your decisions and responsibilities.

grow teach maxim

Grow. Teach.

Grow. Teach.

Knowledge is always more powerful when it’s passed from one person to another. Keep learning and sharing. Keep growing yourself and those around you.Â